Skip to main content

Posts

Showing posts from September, 2016

Google Allo - And its Content Ratings on iOS

Google just launched their new messaging app Allo in an already overcrowded market. Now there are plenty of opinions online, that you can read, talking about what are the chances that Allo succeed, so we are not going to talk about it here. However, when trying to download the app on iOS through App Store, an interesting thing caught my attention. The content rating that was given to this messaging app was 17+ with further click ins such as: Nudity, Profanity etc. On the other hand, a simple comparison with WhatsApp (the debatable leader in the market), you'd realize the same has a rating of 4+. Screenshot Dt. 23rd Sept 2016: Taken on India App Store on iPhone Similar to PG ratings on entertainment contents, App Store has the following scale : 4+, 9+, 12+ and 17+ with the varying scales of nudity, profanity, violence and other such adult (not "child" safe) references. But its simply baffling to have such a huge gap between the content rating for tw